The Makeup Art Cosmetics Inc is known with its short namely MAC cosmetics. This company mainly produces products for the womens.This particular brand is so famous that the product had achieved a special name and place among the top luxurious section of the society. Their official website is www.maccosmetics.com. Due to the popularity of the product a particular pop song is also named after this name.
The product is demanded in the departmental stores and on the web site to the product is not available in the drug stores for the customers. The particular brand is not sold in any discount rate so it can’t be found in the discount outlets too. The beginning of this particular brand was done by two person named Frank Toskan and Frank Angelo.
Both of them had their own specialty Frank Angelo was a hair salon chain owner and the Frank Toskan was a makeup artist. They both united started the MAC place named Toronto in the year 1984. They need to have a product which can help the models to have a makeup which will withstand the whole photo shoot section as the same way as it was placed in the startup facing any condition and the heat of the lighting too. From both of them Toskan acted as the idea generating person who created the product. Toskan had this particular idea before he came up with the partnership with Angelo. He was working on this particular concept before with his brother in law Victor Casale.
Toskan got up a partner relation with Angelo because Angelo had a good sense of entrepreneurship just by producing a product doesn’t doo all it needs to be channeled in a proper way and for this Angelo was mastered out. Angelo was very familiar with the market from many years so he had a good knowledge upon the launching the product in a proper and efficiently than others. The main target of MAC was the high fashioned section of the society and also concentrated on the fashion industry too. As Angelo had a deep knowledge about this section he took the product deep down in the market in all the corners of the market. The quality provided was so good that the product started to catch the attention of the fashion section and was started to be used as a needy product in the fashion industry. The product soon got the celebrity scene.
This product attracted the attention of the stars too such as the Pamela Anderson, Boy George, Debbie Harry and other stars of eighties. The product soon came to and had a great and rapid growth in all over the market. In 1991 the New York City had the MAC, came with their first stateside store with trendy Greenwich Village neighborhood. It had its first European store in Paris in 1996 soon MAC had many other stores in the European county itself and even come out to China.
To increase the selling process the company came with the distributers in many countries such as U.S. and Canada including the Nordstrom’s and Macy’s. In the year 1994 both of them sold the companies control to the Estee Lauder. Estee Lauder took over the company in the year 1998. In the year 1997 Frank Angelo passed away and by the mean time Frank Toskan also got out of the MAC Company and engaged himself in the AIDS charity program.
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